November 12, 2014 Webinar: Learn How to Engage new Audiences in Urban Forestry!

There is still time to reserve your seat for the November webinar. Click here to register.

The webinar is Wednesday November 12, 2104 at 1:00pm EDT

Andrew Thompson (OpenTreeMap), Erica Smith Fichman (TreePhilly), and Lee Mueller (Friends of Grand Rapids Parks) will talk about three outreach events our organizations have done in urban forestry, and discuss tips and tricks your urban forestry group can use with your events and marketing to expand to new audiences. During this webinar, you will learn about:

  • A general framework for organizing events and campaigns geared toward exciting audiences and communities with little experience with urban forestry
  • Pointers, tips, caveats, and potential downfalls to keep in mind to organize a successful event
  • “Lessons learned” from three specific case studies organized by a government, nonprofit, and commercial company

You can try what TreePhilly and Yards Brewing Company did a few months ago as they celebrated the First Annual Philadelphia Arbrew Day, an evening of beer, trees, tees, and freebies to get their community members involved planting trees.

Arbrew Day


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